Nissan
Brief
To design Nissan’s large trade show stand at the Geneva and Frankfurt Motor Shows.
Challenge
To demonstrate the hidden benefits of a Nissan car – namely safety, comfort and reliability.
Result
A walkthrough brand experience was created by constructing a series of glass and steel ‘containers’ which could be installed horizontally or vertically. Graphic and interactive displays tell Nissan’s key benefits and stories communicated via a brand experience, not a car park.
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Platform are a specialist design consultancy whose
roots lie in retail and experiential spaces.
We help clients improve their profitability through
the design and creation of unique, high impact
communication and environments.
We design brands, interiors and exhibitions for
high street names ranging from food and cosmetic
retailers to financial service providers.
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