The Telegraph Mobile Event Space
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The
Challenge
The Telegraph approached Platform looking for a re-usable event space that they could build at a series of UK events throughout the year. It needed to help The Telegraph showcase their digital products, generate new and reward existing subscribers and encourage graduate recruitment.
The
Thinking
Platform needed to create a flexible unit that could fit within larger hospitality spaces, and also work as a standalone structure inside or outside.
The
Answer
The solid structure is simple to install but feels permanent, which sets it apart from the other temporary structures. It was recently used as part of a larger event at the Goodwood Festival of Speed where it formed just a small part of the 225sqm event stand, which was also designed by Platform Group.
The
Effect
The unit was designed and engineered to be rebuilt over and over again and its reusability and flexibility addresses the important issue of sustainability in the events and exhibitions sector.